Why Silver Is Gaining More Attention than Gold in Gujarat this Festival Season

As Dhanteras 2025 approaches, jewellery and bullion markets across Gujarat—especially in Ahmedabad, Rajkot, and Surat—are witnessing a major shift. Shoppers who once rushed to buy gold are now turning their attention to silver coins, bars, and gift items. The trend is clear: silver is shining brighter than gold this festive season.

With gold prices at ₹125,847–₹126,247, many families are finding silver to be the perfect blend of tradition, affordability, and long-term value. Silver prices are currently ₹157,144 – ₹159,644 for Chorsa 98 and ₹152,144 – ₹154,644 for Chorsa 96.20, making it an ideal choice for Dhanteras purchases without stretching budgets.

1. Current Ahmedabad Prices (October 2025)

Product	Buy	Sell
Gold 999 (24K Pure)	₹125,847	₹126,247
Silver Chorsa 98	₹157,144	₹159,644
Silver Chorsa 96.20	₹152,144	₹154,644

2. Why Silver Is the Star of Dhanteras 2025

Silver is traditionally considered auspicious during Dhanteras, representing purity and prosperity. However, 2025 has taken its appeal to a new level. With gold prices high, silver has emerged as the most practical and symbolic alternative. It allows Gujaratis to continue the age-old tradition of purchasing precious metal during Diwali while being easier on their finances.

Retailers across Ahmedabad and Rajkot report record demand for 10 g to 100 g silver coins and bars. Engraved idols of Goddess Lakshmi and Lord Ganesha are top sellers, followed by sleek investment-grade bars for those who want to add value to their festive purchase.

3. Key Factors Behind the Silver Surge

The global demand for silver is being fueled by more than festive sentiment. Industrial use in solar energy, electric vehicles (EVs), and electronics is rapidly increasing. This blend of traditional and technological demand has positioned silver as both an auspicious and strategic asset. Experts suggest silver prices could continue climbing through 2026 due to this combined demand.

4. Buying Trends Across Gujarat

• 💰 Smaller Coins & Bars: Buyers prefer 10–50 g coins, ideal for gifting and rituals.
• 🎁 Corporate Orders: Silver idols and artifacts are popular for Diwali gifting.
• 💳 Digital Silver Purchases: Apps like Paytm Gold, MMTC-PAMP, and Augmont are gaining traction.
• 🏦 Investment-Oriented Buyers: Many are adding 500 g to 1 kg bars for long-term returns.

5. Expert Recommendations for Buyers

• ✅ Buy Early: Silver prices often rise closer to Diwali due to increased demand.
• ✅ Check Hallmark & Purity: Choose certified 96.2 % or 98 % silver only.
• ✅ Prefer Smaller Units: Offers flexibility for gifting or resale later.
• ✅ Track Global Trends: Watch COMEX and MCX to understand price direction.
• ✅ Mix Traditional & Digital: Split your investment between physical and digital silver for better liquidity.

6. Silver vs Gold: The Smart Festival Choice

While gold remains a timeless asset, its high price has made it less practical for many. Silver, on the other hand, combines affordability with future growth potential. Many Ahmedabad jewellers now recommend a 70–30 approach—spend 70 % on silver and 30 % on gold coins to balance ritual significance and investment value.

7. Future Outlook for Silver in 2026

Experts believe silver’s upward momentum may continue in 2026. Industrial innovation, rising EV adoption, and solar energy expansion will likely keep demand strong. For Gujarati investors, gradual accumulation of certified silver—either physical or digital—may prove profitable in the long run.

8. Conclusion

This Dhanteras 2025, silver symbolizes both prosperity and practicality. It shines not only as a traditional metal but also as a smart investment for the future. Whether you’re buying for rituals, gifting, or wealth creation, silver offers a perfect balance of cultural sentiment and modern value.

May Goddess Lakshmi bless your silver investments with wealth, purity, and lasting prosperity this Dhanteras!

9. Frequently Asked Questions (FAQ)

1. Is silver a good investment for Dhanteras 2025?

Yes. Silver offers strong potential this year due to its industrial demand and affordability. It allows you to participate in the Dhanteras ritual while also building a valuable asset for the future.

2. What purity of silver should I buy—96.2 % or 98 %?

Both are good options, but 98 % purity (Chorsa 98) is ideal for long-term investment. 96.2 % is slightly cheaper and preferred for gifting purposes.

3. Should I buy physical or digital silver?

If you’re buying for traditional or gifting reasons, go for physical silver coins or bars. For investment, digital silver on trusted platforms (like MMTC-PAMP or Paytm) offers ease of trade and storage.

4. Can silver prices rise after Dhanteras?

Yes, silver prices often rise after Diwali due to continued industrial demand and seasonal investment activity. However, short-term fluctuations are common, so buy with a medium- to long-term perspective.

5. Where can I check live silver rates in Gujarat?

You can monitor real-time silver rates for Gujarat, Ahmedabad, and major cities on trusted platforms such as GS24LIVE.com.

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